Encyclopedic SEO Structure is somewhat of an older concept but new in terms of search engine optimization. If you look at Wikipedia, you’ll notice every article has various links that, in turn, link to their other articles when you come across two different subjects that happen to cross paths; you’re Read more…
The general consensus is that readability is the next big thing in SEO. We have officially come full circle. Before, the strategy was to please Google by adhering to strict SEO guidelines that follow the way a computer thinks. Now, search engines are smart enough to comprehend what your content Read more…
Your business sets and makes the latest trends but how do you get people to start following your fashion when you can’t get the word out? It can be a little more difficult if your business deals with fashion like clothing and jewelry, particularly selling products online. You typically have Read more…
Local SEO The world of businesses has expanded very quickly in a short amount of time so how does the market cope when someone wants a product and the best fit for their search is on the other side of the country or the world? Simple, search engines now use Read more…
Content writers are always looking for tools that are free and easy to use. Having an editor, these days, has become a luxury. At WebCroppers, we pride ourselves on our grassroots approach to marketing and thought we’d share the 5 Tools for Editing Content that are easy to use, free, Read more…
When it comes to SEO, everyone wants a magic solution. There isn’t one. However, there are a few things you can do to make your website a better candidate in Google’s eyes to start ranking you when people search for terms in your niche. That’s why the team at WebCroppers Read more…
Have you ever been captivated by search results because of the visually dynamic rich snippets that appeared once you landed on those results in search engines like Google? I’ll give you an example. You’ve probably searched for movies before, maybe you wanted to find movie times or maybe you wanted Read more…
Content is king and that means you have to treat it like a king if you expect your customers to respect its authority. Many companies are scrambling to replace their preexisting content because it’s stuffed with keywords (keyword Stuffing) and outdated method of SEO that Google actually punishes you for. It may Read more…
If you’ve ever wondered what you should do about your homepage, the most important aspect of your website, there are some common practices that you need to follow to give your users a good experience when they browse your site. There are two schools of thought when you’re deciding how Read more…
It’s no secret that the holidays are the biggest time of the year for businesses. Many small shops rely on the burst of traffic that the holiday season tends to bring. That’s why you need to prepare for the holiday season by ramping up your website for proper Holiday SEO. Read more…