What to do About Decreasing Facebook Traffic

What to do About Decreasing Facebook Traffic?

Facebook, whether you like them or not, has become a powerhouse for advertising, from your mom browsing recipes to your grandpa posting pictures of your last family get-together, Facebook has greatly impacted our society. As you can imagine, it’s also a powerful tool that most businesses use a free resource Read more…

seo

SEO: What to Address First

SEO is an umbrella term that combines knowledge of many different aspects, stretching from a powerful social media force to the technical side, giving your site the speed and user experience that they want to see. It can be a little overwhelming to start from nothing and immediately try to Read more…

How to Avoid Bad Content

How to Avoid Bad Content

At WebCroppers, we always say “Content is king,” but what does that mean? Is it enough to write about a topic centering on the keyword you need to focus on? Can Google and other search engines pick up on bad content? Now, when we say “bad content” we don’t mean Read more…

Shopify vs. BigCommerce

Shopify vs. BigCommerce

This has been the decision of the year for many businesses in the e-commerce market; we’re here to help you make that decision. So, you’ve decided to start an online business. For many, managing servers and building a site for your products can be a headache. With all the maintenance Read more…

Outbound Links and SEO

Outbound Links and SEO

There are two types of links that are commonly used on a website. First, outbound links are links that take you from one website to another. If you direct someone from your website to a completely different one, via links, this is what’s known as an outbound link. On the Read more…

Content SEO

Content SEO Success Measurement

Start by choosing a specific goal for your SEO. Do you need more traffic? Do you want to rank higher for certain keywords and terms? Decide what the goal of your content strategy should be. Remember, your goals should be relevant to you and where you are now. You should Read more…

Optimizing Product Page Content

Optimizing Product Page Content

One question that keeps coming up is “Can I improve my content SEO on product pages and do I even want to? Some people seem to think that in this mobile-friendly era, written content looks out of place is distracting on the small screen. However, you want content there to Read more…

A Mobile First SEO Approach

A Mobile First SEO Approach

Our society has learned to adapt to the mobile web in our everyday lives. Whether you’re proving someone else wrong or you’re simply trying to book a reservation to a restaurant on the car ride over. Mobile has changed the way our society lives and even thinks. You can imagine Read more…

Keyword Length

Keyword Length

Longtail keywords are definitely the way to go when you’re looking to rank your new articles quickly. However, there is a limit in length that you should look out for when you’re choosing your focus keyword/phrase. Many people make the mistake of using their entire longtail title as their focus Read more…

SEO: Squarespace vs. WordPress

SEO: Squarespace vs. WordPress

If you want to start a website and are considering the many elements of both the multi-faceted WordPress and the stylish appeal of Squarespace, there are some things you need to know first. While there are many differences between the two CMS services, this article is only going to cover Read more…